Este benefic sau nociv?
BENEFIC NOCIV
Translate to other languages
Commercial asks: How Smooth is Alcohol?
Context
This 1-min commercial has a significant tone shift at the :24 second mark, in which the discussion of how six generations of Swedish citizens have enjoyed the "smoothness" of Taman liquor is counterposed with the consequences of drinking to excess.
Tehnica folosită
Activate Emotion
Este propagandă pentru că
While this commercial does have a positive social message about being a conscious consumer of alcohol, the consequences in part 2 are so heavy-handed as to, actually, turn off the intended audience.
Comments
No Comments Yet
Share Your Ideas