Est-il bénéfique ou nuisible?
BÉNÉFIQUE NUISIBLE
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Contexte
Oliver highlights a large portion of the population's frustration with the propaganda from other media outlets, and creates his own by evoking a hopeful tone, and "creates a message that appeals directly to the hopes of a specific group.
Technique utilisée
Respond to Audience Needs
Pourquoi est-ce un message d'influence?
This is John Oliver's skit on climate-change coverage from 2014. He challenges the media coverage of the topic, as an overwhelming majority of the scientific community believes in the effects of global warming.
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